FINAL WEBSITE

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https://amilyolsen0.wixsite.com/neslo

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ANALYSIS OF POP MUSIC VIDEOS

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SO AM I - Ava Max   The MV starts off with the singer, who also stars all the way through the video, opening a high school locker. The mirror on the locker door, which has connotations of femininity, vanity or self-consciousness, reflects Ava Max’s face to the camera and she proceeds to sync the opening song lyrics. Theee connotations, the lyrics (“do you ever feel like a misfit?”), and the low-key lighting, speak directly to the viewer in a fashion that lets them know this song (or its lyrics) will be heavy and that the viewer might be able to relate. This beginning so far shows no signs of narrative, and certainly not an MV of disjuncture. Aside from this, in the bottom right hand corner is Ava Max’s YouTube logo, which prompts viewers throughout the video to check out more. Further on in the video, a “Get It Nowℹ️” pop up  In a nearby shot, Ava Max ‘recruits’ a dark-skinned girl to dance with her, by touching her shoulder and telling her (as the lyrics), “you’re beautiful”. This imm
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VIDEO PRODUCTION and COMMENTS ON DRAFT

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Not going to lie, I've changed so much here. Only when I came to film did I realize I missed a whole minute of storyboard and labeled one box "FILLERS". So, when it came to filming, I filmed all I could and arranged a comedic yet pop narrative and remade the storyboard afterward. - Firstly, I started with the credits, adding them before the music video starts. This created easy access into the video from the fade-out of Sony to the fade-in of the video beginning. As I kept editing through the footage I was filming, it came to my attention that I anticipated the shots to be longer than what they should be. Coming to editing, most shots were a second or two too long to look good - they lingered past their screen time and it bothered me. This was a problem because there are specific points in the song that have perfect edits to the beat and there was often a five-second gap before that and it wasn't acceptable. This is a major point in my editing process as without
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WEBSITE PRODUCTION

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See "Website Draft Ideas" for my initial ideas for the website. Things have changed quite significantly from then to now, but some of the original ideas are still in place. HOME PAGE In the screenshot below, we can see multiple things that have stayed the same from the draft sketch I came up with on the 30/09 - the layout scheme, with the main body of the website and the image and description is almost identical. The images from Emily and Sam are similar to create a harmonic tone to Neslo and their artist unity. This screenshot was one of the first I had taken since I started with creating the draft. Over times, things slowly started to change, for example the gradient background with the Neslo symbol backing it. Now and in the final there is only a light pink, and this colour scheme suits it throughout, including certain filters in images and text colours complimentary. Also, it is to be noted that the images I used of Emily and Sam were also chosen for the min
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